Tourism Selangor targets Korean tourists

 By Anthony Tan

VIRGIN Communicationse

mail: anthonykhtan@yahoo.co.uk

Tourism Selangor to Build Up and Commercialise Travel Packages for Korean Market

Noorul Ashikin Mohd Din with Tourism Malaysia Deputy 

Director for North Asia Raja Normala RajaShamsudin 

(second from right) and its Director for Korea,

Syed Muhadzir Jamallulil.

Tourism Selangor Sdn Bhd introduced its travel packages at the Hanatour International Travel Show’s B2C session held recently at Kintex Exhibition Centre in South Korea. Participating for the first time, Tourism Selangor teamed up with HanaTour to maximise its promotions in South Korea’s largest travel expo held from 8-11 June 2017.  

 

The expo had more than 1,000 exhibition booths last year, attracting more than 95,000 visitors. 

Tourism Selangor promoted to the Korean tourism industry players its packages which emphasised on new products such as Sky Mirror.

CEO and Chairman of HanaTour, South Korea’s largest 

travel agent visiting Tourism Selangor’s booth  

Bookings for the tours were made through its general sales agent (GSA) Hanatour during the exhibition or via their website. Through this cooperation, Tourism Selangor hopes to increase the arrivals as Malaysia is a popular destination for Koreans, especially the golfers and honeymooners. Last year, South Korea ranked fourth among the Eastern Asia countries with 43,755 tourists in 2016. 

Tourism Selangor General Manager  Noorul Ashikin Mohd Din said the development of the Korean market does not depend solely on its GSA. “It is a concerted effort by all licensed local and Korean agents, Tourism Malaysia, airlines, hotels, other accommodation providers and other related players. 

 

Special arrangement can made to visit the HRH Sultan of Selangor Palace should not be missed

“The Koreans are loyal tourists to Malaysia and we want to tap on this demand in Selangor. We have several potential tourist destinations such as Kuala Selangor, Sekinchan and Sabak Bernam which are included in package tours. 

 

“The tours are fully customised and curated where the guests would be picked up at their hotel’s doorsteps. Tour guides, activities, refreshments and meals are included in the package.”