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Wednesday, February 1, 2012

Malaysian Convention and Exhibition Bureau Targets Australian Corporate and Incentive Groups

By Anthony Tan email: micemalaysiabeyond@gmail.com

With Malaysian Convention and Exhibition Bureau (MyCEB) successes in bringing over 9,000 participants from China under its “Malaysia’s Twin Deal Programme” launched in China last September, it is now targeting Australian corporate and incentive groups in Melbourne and Sydney to Malaysia.

The inaugural sales mission Australia by Ho Yoke Ping,
MyCEB’s General Manager of Sales and Marketing, is
offering the first package. Deal 1 offers value added support
for participants.

Among the privileges lined up are complimentary canopy walk at Bukit Nanas Forest Reserve, choice of cultural showcase activities, a ‘Feng Shui’ talk by renowned Malaysian ‘Feng Shui’ master or a Malaysian cultural experience, shopping discount vouchers, welcome cocktails and police escorts.

She added, “Deal 2 offers incentive rewards for Corporate and Incentive Planners and is based on cumulative numbers of participants.

“The Corporate and Incentive Planners will be able to redeem vacation packages to one of the destinations either Kuala Lumpur, Penang, Langkawi, Kota Kinabalu or Kuching inclusive of return air tickets, accommodation at five-star hotels, spa session and other goodies.

“These destinations are the top ‘must visit’ incentive destinations in Malaysia, known for its lush rainforest, fantastic beaches and heritage sites.

“MyCEB would give each participant a special welcome packs containing a personalised - Welcome Letter from MyCEB CEO Zulkefli Sharif, an eco-friendly reusable drinking bottle, Kuala Lumpur map, Malaysian cultural postcards and an exclusive tote bag."

MyCEB CEO Zulkefli Sharif

The Twin Deal programme is applicable to corporate and incentive groups from Australia and confirmed bookings must be made between January and December 2012 with the groups’ arrival from January 2012 to 31 December 2013.

Ho is offering additional incentive for the first 30 bookings.

“MyCEB would like to invite all event planners in Australia to grab this opportunity and to experience what Malaysia has to offer in terms of incentive products and services. The first 30 planners to booked a cumulative group of 500 participants to Malaysia will stand a chance to redeem an iPad 2,” she added

Meeting planners and incentive agents who need more information about the Twin Deal can call MyCEB @ +603 2034 2090 or email sales@myceb.com.my