The Macau Government Tourist Office (MGTO) representative office in Kuala Lumpur will organise its annual Macau Festival from 5–7 April 2013. This promotion, to be the main celebration highlight of the year in Malaysia, will give an opportunity for consumers to discover Macau’s attractions, activities and entertainment.
It will also be an opportunity to snap up special deals on Macau packages offered by the Amigos Macau, comprising travel agents who specialise in Macau tours.
(Right: Tunku Iskandar welcoming new Macau Amigo Datin Melissa Ong from Borneo Tours Sdn Bhd)
The Newly Appointed Macau Amigos - more ladies than men
“Looking forward to next year, we are
eyeing 354,363 visitors from Malaysia to set foot in Macau, which is a 4% increase
of our 2012 target,” Tunku Iskandar Tunku Abdullah, who heads the MGTO
representative office in Malaysia, said in his welcome speech to thank the
travel trade partners and the media at its annual MACAU Appreciation Dinner
recently.
Its Party Time, let's dance to the funky music |
Tunku Iskandar continued, “We do expect
some challenges ahead but with your full support, I strongly believe that we
will be able to attract more visitors but more than that, I hope you will be
able to persuade these visitors to stay more nights in Macau. After all, there
is now so much more to do in Macau.”
The MGTO will be celebrating two major
events in 2013. Firstly, the Macau International Fireworks Display Contest, to
be held from 7 September–1 October, will also be celebrating its 25th anniversary
with a Trophy Design and Photography Contest.
Secondly, the Macau Grand Prix will be celebrating its 60th Diamond Jubilee celebration from 14–17 November 2013. To increase public awareness for this, Poster Design Competition and "Souvenir Design Competition have been launched.
Reviewing 2012, Tunku Iskandar said the
MGTO continued to promote Macau with various promotional activities and
campaigns by focusing on events and festivals through aggressive above-the-line
and below-the-line promotional campaign in the print and electronic media.
They include Golden Screen Cinemas’
video advertisements, television ads, outdoor billboards, online contest
campaign, magazines, newspapers to support the Amigos in their efforts to promote
Macau.
With all these promotions, it had produced
a positive result in Malaysian arrivals into Macau, accounting for 229,706
visitors for January – October this year, which placed Malaysia as the seventh
largest market for Macau.
“It is still a good a show. Of course,
we would like it to be better,” remarked Tunku Iskandar, who described 2012 as
a challenging year for the MGTO especially in Malaysia.
These integrated resorts, which will
have a total of 6,000 rooms, are equipped with business facilities which, state-of-art
MICE facilities, a variety of entertainment and great cuisine.
Tunku Iskandar said the MGTO had launched the free Audio Guiding Service (AGS) to cater for visitors with different needs and to increase visitor knowledge about Macau’s tourist attractions and its World Heritage sites.
The AGS is free of charge. Available from 9am to 5pm daily and in six languages: Mandarin, Cantonese, Portuguese, English, Japanese and Korean, it also provides information on wine in the Wine Museum and the Macau Grand Prix in Grand Prix Museum.
(Top and bottom right picture shows the racing cars used to race at the Macau Grand Prix in Grand Prix are now on display at the Macau Grand Prix in Grand Prix Museum)
A dragon dance performance at the ruins of Saint Paul's
The App provides information on Macau
World Heritage, Museums and Galleries, Shopping, Shows and Entertainment,
Hotels and Guest Houses in English as well as traditional and simplified
Chinese.
It can be downloaded from the App store
in the MGTO website, www.macautourism.gov.mo/en/ezone/apps.php. The good
news is the apps in Android version will be launched soon.
From 1 November, Tunku Iskandar said the MGTO had introduced the Wedding Incentive Scheme targeted at couples, wedding planners and companies as well as the enhanced version of the Student Excursion Incentive Scheme.
The amount under the enhanced Student Excursion Incentive Scheme has now been increased from MOP 200 to MOP 300 for each foreign student for their activities in Macau with a minimum of 50 students and two consecutive nights’ stay.
He told the audience the Incentive Travel
Stimulation Scheme for organisers and incentive planners would continue.